DemograhicsNowfeatures a new interface, making it simpler for your users to accomplish a number of tasks. The new look and functionality is highlighted by an advanced mapping tool that allows users to create customizable, printable maps with thematic scales in a variety of formats. The many benefits to your library business patrons include:
Market sizing
Segmentation
Contacts within a segment
Competitor identification
Authentic credit ratings
Expanded minority owned identification
Legal business hierarchies (detailed business ownership classifications)
Consumer and retail expenditures
Lifestyle segmentation reporting capability
Professional output, including charts and graphs
Lists of businesses no longer in business (to enhance a business plan or market analysis with residential and location awareness/analysis)
The new DemographicsNowis the only eResource of its kind to provide mapping, addresses, mailing lists and essential tools to support the analysis required to complete an entire business plan.